Feeling the Track: Bugatti Bolide owners master the sun-soaked asphalt in Miami

At first light in South Florida, the unmistakable roar of Bugatti's iconic W16 engine echoed across the asphalt of the Miami International Autodrome – sunlight glinting off exposed carbon fiber as the unmistakable silhouette of Bugatti Bolides lined the pit lane of the Formula 1 arena.
Here, where the vibrance of The Magic City meets the precision of world-class racing asphalt, Bugatti invited its Bolide owners to experience 'Feeling The Track' – an immersive journey into performance at its most uncompromising.
On the sun-soaked FIA Grade 1 circuit, the program celebrated the power of connection at its core – the seamless fusion between driver and machine, driver and circuit, and the discipline required to master both in harmony.

Initial discovery sessions unfolded in high-performance McLaren 750S supercars, allowing participants to learn to read the track and refine their lines under the guidance of highly accomplished instructors. Installation laps were followed by focused six-lap sequences and detailed debriefs, creating a structured rhythm of 'drive, analyze and improve.'

Only then, did the host of Bugatti Bolides and their pilots take center stage. A dedicated technical briefing prepared drivers for the car's singular nature: extreme aerodynamics generating formidable downforce, racing slicks operating within narrow performance windows and power delivery calibrated for pure, unbridled circuit use.
Five dedicated coaching sessions, each lasting 45 minutes, combined installation laps, extended performance runs and comprehensive debriefs. Behind the scenes, the operation mirrored professional motorsport execution; tires were monitored and replaced at calculated intervals, with data engineers analyzing driver performance in real time.

"The Bolide represents the most extreme interpretation of our track ambition. In Miami, our customers experienced the performance of the car, but also the progression required to master it," said Alexis Ploix, Director of After Sales and Customer Service at Bugatti.

As the sun set over South Florida, drivers returned from their final sessions with a deep understanding of both car and circuit – celebrating with a champagne toast at the Four Seasons Fort Lauderdale.
"Every detail of this program reflects Bugatti's commitment to excellence. From the structured coaching approach to the motorsport-level technical support, the experience is designed to channel the intensity and capability of the Bolide itself, into stories that will last a lifetime," said Sascha Doering, Chief Operating Officer Bugatti of the Americas.
Images are for editorial use only.
