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Local8 Oct 20263.4K views

Jaguar unveils new electric car after ‘woke’ ridicule

By Castro KF Amoakoh · Editor in Chief, Mad Car Disease

Jaguar unveils new electric car after ‘woke’ ridicule 11 / 3

Jaguar has revealed its new electric car two years after its controversial rebranding sparked a backlash with the firm accused of going “woke”. The unveiling of the all-electric Type 01 is a gamble for parent company JLR, which has invested billions reinventing Jaguar and is facing mixed reactions over the new car’s design and the brand’s all-electric strategy.

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